[blogo-video id=”196141″ title=”Apple Watch – Go Surf” content=”” provider=”brid” video_brid_id=”” video_original_source=”” image_url=”https://s3.eu-west-1.amazonaws.com/video.blogo.it/thumb/6u6QzaKE-640.jpg” thumb_maxres=”0″ url=”232889″ embed=”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”]
Aggiornamento del 16 dicembre 2016
In aggiunta agli altri i 4 spot natalizi in onore di Apple Watch, da Cupertino ne fioccano altri due. Si intitolano Go Surf e Go Ride.
La struttura è sempre la stessa: qualcuno apre un pacchetto, e dentro c’è un Apple Watch fiammante. Poi, viene mostrato un possibile uso dell’orologio di Cupertino -nel caso specifico una giornata sulla tavola da surf e una corsa notturna in bicicletta- e infine la chiosa “Apple Watch Series 2.”
Potete ammirare l’ultima fatica del marketing Apple in cima al capoverso immediatamente qui sotto. Buona visione.
[blogo-video id=”196142″ title=”Apple Watch – Go Ride” content=”” provider=”brid” video_brid_id=”” video_original_source=”” image_url=”https://s3.eu-west-1.amazonaws.com/video.blogo.it/thumb/7xVocZa2-640.jpg” thumb_maxres=”0″ url=”232887″ embed=”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”]
Apple Watch, nuovi spot sul fitness in vista del Natale
[blogo-video id=”195993″ title=”Spot Apple Watch – Natale 2016″ content=”” provider=”brid” video_brid_id=”” video_original_source=”” image_url=”https://s3.eu-west-1.amazonaws.com/video.blogo.it/thumb/MJBO7u4d-640.jpg” thumb_maxres=”0″ url=”232943″ embed=”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”]
In occasione della stagione natalizia, Apple ha pubblicato quattro nuovi spot dedicati ad Apple Watch e alle funzioni per il fitness. Eccoli tutti quanti.
[related layout=”big” permalink=”https://www.melablog.it/post/195907/apple-watch-record-di-vendite-ma-crolla-il-market-share”]Nonostante il nuovo record di vendite annunciato da Tim Cook, Apple Watch fatica a imporsi sul mercato; il suo market share, infatti, è crollato al 5% scarso.[/related]
[blogo-video id=”195994″ title=”Spot Apple Watch – Natale 2016″ content=”” provider=”brid” video_brid_id=”” video_original_source=”” image_url=”https://s3.eu-west-1.amazonaws.com/video.blogo.it/thumb/6c8dZZfr-640.jpg” thumb_maxres=”0″ url=”232942″ embed=”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”]
I video si aprono tutti nello stesso modo: un paio di mani impazienti aprono un pacchetto, dentro cui si nasconde un Apple Watch. Il primo, in cima al post, si intitola Go Play e si risolve in un campo di football; la scritta finale recita “Apple Watch è l’assist perfetto per uno stile di vita più salutare. Questo Natale, fate un regalo in movimento.” La canzone di sottofondo è Realligator di Magnus the Magnus.
Il secondo si intitola Go Dance e mostra un Apple Watch Nike+, indossato da qualcuno che corre per tutta la città; “Apple Watch,” si legge, “rende più facile percorrere le lunghe distanze.”
[blogo-video id=”195997″ title=”Spot Apple Watch – Natale 2016″ content=”” provider=”brid” video_brid_id=”” video_original_source=”” image_url=”https://s3.eu-west-1.amazonaws.com/video.blogo.it/thumb/iV3U7Zdv-640.jpg” thumb_maxres=”0″ url=”232941″ embed=”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”]
Stessa struttura per gli ultimi due, Go Out e Go Dance; in uno viene spiegato perché l’orologio di Cupertino è perfetto per chi corre perché gli piace, o perché in ritardo; nell’altro, Apple Watch si dimostra il compagno perfetto in grado di “seguire ogni tuo movimento.” Poi, dopo 15 concitati secondi, tutto si conclude con l’invito a regalarlo per Natale.
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